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Consulting and strategy

Continuous development

Digital marketing is in a constant state of change – platforms, algorithms, and user behavior are continuously evolving. To ensure your strategy remains effective in the long term and your advertising budget is used efficiently, I actively keep up to date with the latest developments, trends, and best practices, and apply this knowledge directly to your campaigns.

Strategic campaign planning

As a Digital Ads Specialist, I support you in defining clear goals, choosing the right channels, and strategically planning and implementing campaigns.

Marketing funnel

Each stage of the marketing funnel requires a tailored approach and appropriate advertising measures to ensure your message reaches the right audience at the right time.

Continuous optimisations

The work doesn't end after the campaign start. Search behavior, competition, and advertising opportunities are constantly evolving – that's why I ensure your advertising remains up-to-date, efficient, and measurably successful through continuous analysis, conversion tracking, and optimisation.

Holistic approach

I provide cross-channel consulting to ensure a consistent and strong brand presence.

Expertise

Benefit from my many years of experience in this field.

Individually

No standard solutions – the strategy is tailored to your company.

Direct contact

From planning to implementation – I am your direct contact person.

Kaffeetasse und Notizbuch auf einem Holztisch

I help you navigate the marketing jungle, minimise wasted reach, and use your resources effectively.

MELMA

 

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