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Why Google Ads?

With Google Ads, you can reach your potential customers wherever they are online. Whether in Google Search, on YouTube, or across the Display Network, you can engage your target audience at every stage of the customer journey .

High reach

Your ads are visible across the entire Google Network.

Cost control

You only pay when someone clicks on your ad.

Targeted advertising

Reach your customers using keyword, location, device, interest, and remarketing targeting.

Flexibility

Your ads can be adjusted, paused, and restarted at any time.

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Search

Search ads appear directly in Google search results when users actively search for specific products or services. You reach your target audience at the crucial moment – precisely when purchase intent is high – generating high-quality leads and conversions.

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Performance Max

Performance Max campaigns use all Google channels in a single, AI-powered campaign – Search, YouTube, Maps, Gmail, and the Display Network. This ensures your ads are automatically shown where they deliver the best results for maximum reach.

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Display

Display ads appear on millions of websites, apps, and YouTube channels. They are ideal for building brand awareness and visually engaging users. Perfect for attention, recognition, and reach.

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YouTube

YouTube ads allow you to place your message before, during, or after videos. This lets you engage your target audience emotionally and effectively – ideal for branding, reach, and visually appealing product presentations.

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Shopping

Shopping ads showcase your products with an image, price, and shop name directly in Google search results. This allows potential customers to see at a glance what you offer. Ideal for online shops aiming to increase sales and attract qualified buyers.

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Remarketing

Remarketing allows you to reach users who have already visited your website. This keeps you top of mind and increases the likelihood of converting prospects into customers. It's an effective strategy for transforming existing interest into concrete actions.

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I'm happy to provide personal advice on which Google Ads solution would best suit your business.

Contact me for a free initial consultation – together we will find the optimal strategy for your online success.

MELMA

 

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